Radio Samples
Television delivers the emotional punch, but often your campaign needs to tell more of the story. Or television is too expensive. In either case, radio may make more sense. To hear a sample radio commercial, click on a link below. For a more complete catalogue of samples, please call our Washington DC office at 202.544-2900.
Congressman John Shimkus (IL-19)
When redistricting stuck Congressman John Shimkus (R) and Congressman David Phelps (D) in the same competitive district, it made for one of the biggest clashes in the 2002 cycle. We anticipated the unions, DCCC and Phelp’s would attack Shimkus on concern for the economy and jobs. So we produced a series of radio ads designed to tell folks how hard John Shimkus works and how much he cares about people.
In combination with a television ad campaign, Shimkus overcame the more than $2 million spent against him and won going away.
To listen to Congressman Shimkus' radio samples, click here.
Congresswoman Shelley Moore Capito (WV-02)
Congresswoman Shelley Moore Capito always has a tough race... her district has almost twice as many Democrats as Republicans. And yet there are very few members of Congress who represent their constituents as passionately - or with as much class -- as Shelley Moore Capito. Besides that... people like her.
To listen to Congresswoman Capiito's radio samples, click here.
Congressman Phil Gingrey (GA-02)
Dr. Phil Gingrey was one of three Republicans vying for the nomination in this highly competitive Georgia congressional district. In an expensive market like Atlanta, every dollar counts; and radio and direct mail take on special importance. We needed to establish Phil Gingrey as the traditional-values conservative who would work with President George W. Bush.
Despite being considerably outspent, Dr. Gingrey won the primary nomination and went on to win a difficult general election in a predominately Democrat seat.
To listen to Congressman Gingrey's radio samples, click here.
